

GRASS-FED LAMB
DRY FOOD
Crafted for nutrition and taste, our Grass-Fed Lamb recipe features high inclusions of New Zealand lamb and a variety of seafood. We’ve added nutrient-dense Powergreens and our Protect10™ blend of nature’s most powerful functional ingredients for a vitality boost. Whether your cat likes to stay indoors or go outside to explore, this protein-rich recipe is sure to keep your cat happy and healthy.
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90% of protein from animal sources, perfect for carnivores.
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A nourishing blend of meat and seafood, including New Zealand lamb, provides a wide variety of nutrients for optimum health.
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High in fresh meat, a delicious source of nutritious protein and essential fats.
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Nutrient-dense Powergreens and Protect10™ functional ingredients for a boost of vitality.
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Low carbohydrate for peak body condition.
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Free from grain and high-glycemic ingredients.
AVAILABLE SIZES
340G, 1.5, 4.5KG



FRESH MEAT AS FIRST INGREDIENTS
NUTRIENT-DENSE POWERGREENS
PROTECT10 BLEND OF NATURE'S MOST FUNCTIONAL INGREDIENTS


ANIMAL PROTEIN





SALMON
LAMB
HERRING
MACKEREL
KRILL
A BLEND OF NATURE'S POWERFUL INGREDIENTS


CHAGA MUSHROOMS
BLUEBERRIES &
CRANBERRIES
REISHI MUSHROOMS
TURKEY TAIL
MUSHROOMS








TURMERIC ROOT






ANTARCTIC KRILL





EGGSHELL MEMBRANE



COLLAGEN
PEPTIDES



PINEAPPLE
(BROMELAIN)



SPINACH


ASPARAGUS


KIWI


ARTICHOKE
HEARTS






SPIRULINA

HYPOALLERGENIC
100% grain free (no corn, wheat or soy) and no artificial colors or flavors. The formula is designed with specifically chosen ingredients that are easily digested and can effectively help avoid allergic reactions.
URINARY CARE
Cranberries are known as a powerful antioxidant for a healthy immune system and to protect your cat’s urinary tract.
HAIRBALL CONTROL
Balanced and complete nutrition help control and avoid the formation of hairballs and the natural fibers help move hair through a cat’s system.


SENSITIVE STOMACH
Natural prebiotic fiber sourced from a great variety of fruits, vegetables, and botanicals promotes digestive health and also features highly digestible proteins to maintain optimal stool quality.

THE FIVE NOs
NO ARTIFICIAL COLOR
NO ARTIFICIAL FLAVOR
NO PRESERVATIVES
NO ATTRACTANT
NO HARMFUL HORMONES
COMPOSITION
Fresh lamb (20%), lamb meal (10%), herring meal (10%), whole green peas, whole yellow peas, canola oil, yeast, chickpeas, sweet potatoes, fresh blue mackerel (3%), salmon meal (3%), coconut oil, Antarctic krill (3%), natural flavour, salmon oil (0.5%), apple, blueberries, cranberries, asparagus, artichoke hearts, green kiwifruit, spinach, eggshell membrane, collagen peptides, pineapple, reishi mushrooms, turkey tail mushrooms, chaga mushrooms, turmeric root, chicory root extract, Ascophyllum nodosum, glucosamine hydrochloride, chondroitin sulfate, spirulina, rosemary extract.
Taurine, Sodium chloride, Choline chloride, Ferrous sulfate, Vitamin E supplement, Zinc oxide, Niacin supplement, Copper sulfate, Folic acid supplement, Selenium, Vitamin B12 supplement, Manganese oxide, Vitamin A supplement, Riboflavin supplement, Calcium pantothenate, Pyridoxine hydrochloride, Thiamine mononitrate, Biotin supplement, Calcium iodate, Vitamin D3 supplement, Natural mixed tocopherols.
TRANSITION TO CHARM®
When transitioning to a new pet food, do so slowly over a period of about 7-10 days, mixing an increasing amount of new food with old food each day:



25%
50%
75%
100%
CHARM
CHARM
CHARM
CHARM